If you travel through the scenic desert landscape of Sedona, Arizona, you’ll notice something unusual long before you reach the city center. Amid the red rock formations and peaceful surroundings stands a McDonald’s unlike any other—one featuring turquoise arches instead of the classic golden ones. The color may appear unexpected, but it has become one of the area’s most photographed and recognizable features.
Sedona is well-known for its strict design guidelines, created to preserve the harmony of its natural environment. When McDonald’s planned to open a location in the city, local officials felt the traditional bright yellow arches would stand out too sharply against the red cliffs and earthy desert tones. To maintain visual balance, they requested a color that blended more naturally with the landscape.
After discussions, the company agreed to use a turquoise shade that complemented the region while keeping the familiar shape of the arches. What started as a design adjustment soon became a local landmark. Travelers often stop by not only for food but to take photos of the unique building, which has become a popular attraction for visitors exploring Sedona.
Today, the turquoise arches represent more than just design regulations—they symbolize a thoughtful blend of community identity and global branding. The Sedona McDonald’s shows how a small change can become something memorable, reflecting the city’s commitment to preserving its scenery while welcoming creativity and individuality.