Running a bar is more than a good selection of drinks and an attentive staff. To encourage customers to keep walking through the doors and recommending your house to their friends and family members, you need to open a bar that is effortlessly cool and stylish.
If you want people to become loyal customers and spread the word, find out how to add the wow factor to your bar.
Fill a gap in the market
Before starting your business, do some research on the different bars in your neighborhood to identify a niche in the market. For example, if you are surrounded by cozy pubs and casual sports bars, you can launch a sleek, sophisticated speakeasy of delicious cocktails with customers lining up around the block to enter your unique home.
Choose stylish, yet durable furniture
Every bar owner should take the steps to find the best furniture for their brand. If you want your bar to exude luxury, comfort, and style, consider using stylish leather bar stools that are strong and sturdy. You can also encourage your clients to relax after a busy day by investing in comfortable, yet durable armchairs and sofas that will last over the years. Visit for example Eclipse furniture Inspiration on how furniture can look good but also last for years.
An Instagram worthy interior design
If you want your customers to take selfies in your bar and promote your business on social media, you need to invest an Instagram-worthy interior design. For example, forget about boring white walls and decorate your bar with colorful flowers, cool neon signs, or a decor from the 1960s that encourages her to get your bar known on her Instagram, Facebook, and Twitter profiles could lead more step.
Create an atmosphere
In addition to creating a beautiful interior with comfortable furniture, you also need to make sure that your guests have an electric atmosphere. If you don’t, you may be tempted to go outside and venture to a nearby competitor.
You can do the following:
- Play music
- Provide live music
- Level lighting (Include ambient, work and accidental)
- Offer sports games
Hire a talented mixologist
To stand out from the local competition in your neighborhood, hire a talented mixologist to create delicious cocktails that should complement the theme and interior of your bar. While you should continue to offer cocktail staples, such as Old-fashioned or screwdriverMaking your own drinks could pique your customers’ interest and encourage them to keep coming back.
Invest in a cash register system
Customer service is just as important when running a bar as a cool interior. If you have a bad experience, you can guarantee that your customers are less likely to return in the future.
To avoid disgruntled customers, invest in an innovative POS system that will allow your bartenders to effectively track a customer’s order, avoiding confusion and improving communication between your mixologists and kitchen staff. It can therefore help you maintain the same exceptional standards of customer service on the busiest evenings of the week.